Sponsorships

Current Sponsorships

Royal Jordanian is a proud partner of many exceptional events currently running or in the planning for the near future. We are proud to support our local and global sporting, cultural and charitable events in what they are doing to ensure today is the best day it can be.

Royal Jordanian is now the Official Airline Partner" of Club Deportivo Leganés

Royal Jordanian announced that it is now the main sponsor and the "Official Airline Partner" of Club Deportivo Leganés for the remainder of the 2016/2017 La Liga football season that will end on May 21, 2017.

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Royal Jordanian is the official carrier for Zade Dirani and his team

Royal Jordanian continues to sponsor piano prodigy Zade Dirani, who has been Royal Jordanian's brand ambassador for 4 years now. Royal Jordanian is the official carrier for Zade Dirani and his team.

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RJ, official carrier for SOFEX for the 11th year

Under the Royal patronage, the Special Operations Forces Exhibition (SOFEX)was held between May 9 and 12. For the 11th year, RJ was the sponsor of this international event.

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Supporting Allgäu-Orient Rally

The Allgäu-Orient Rally, organized by the German charity society Allgäu-Orient-Rallye, is one of the most famous automobile adventures in the world.

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King Abdullah II Center for Excellence

"Cooperation Agreement between Royal Jordanian and King Abdullah II Center for Excellence"
Royal Jordanian and King Abdullah II Center for Excellence signed a cooperation agreement under which Royal Jordanian grants

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World Economic Forum

RJ — official carrier for the World Economic Forum
The World Economic Forum (WEF) selected Royal Jordanian, member of the oneworld alliance, to be its official carrier. The forum was held at the Dead Sea, between May 21 and 23, 2015.

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Sponsorhsip Criteria

Product Placement and Film Sponsorship

We consider product placement opportunities that present the Royal Jordanian brand in a positive light through strategically placing brand symbols in your film or television program. Brand symbols that have been featured in films and television include planes, cabins, crew members and members of our staff.

We consider product placement opportunities in films or television programs that can deliver the following requirements:

  • Product demonstration - scenes where our products can be showcased.
  • Interaction with RJ staff - scenes showing interaction with our staff onboard or on the ground.
  • International audience contact - we prefer to be involved with projects intended for audiences in our key markets, particularly our target frequent business and leisure travelers.

Any opportunity must help build on our brand values.

Projects we will not sponsor
We will not sponsor any film or programme that:

  • Features an airline crisis (e.g. a crash or hijacking).
  • Features traumatic violence.
  • Contains controversial or politically sensitive subject matter.
  • Impacts negatively on our brand.